Stockholm Design Lab: Askul
17,169
Design by
Askul wanted to establish a clear, compelling visual identity for its own-brand products. With the shared Japanese and Swedish design values of simplicity, clarity and economy in mind, and the benefit of a fresh set of eyes from outside Japan, Askul asked SDL to take a holistic approach to redesigning its brand identity.
Comence: Duga
1/14
Loading
This is the end
This is the end
